They also launched free courses on first aid in the departments. They did what was needed. Accordingly, I was not afraid to use such communication in advertising. How do you develop a direction? SMM is very important. We are now introducing a new identity for social networks. Creatives created by artificial intelligence. Our goal is to find something that makes us stand out, because many competitors copy the content. In addition, we love to experiment and do something new.
In general, pharmaceutical advertising is quite primitive. There is a lot Buy Bulk SMS Service of advertising of medical products and, often, it is direct. We want to go from a completely different angle, add humor, make it more modern and trendy. We want to get into the same heart of our clients. I think this will be a cool project. Interview with Eskulab webpromo Do you collaborate with influencers? If so, how effective was this cooperation for Esculab? Why did you choose this approach? We cooperate and approach this systematically.
The number of bloggers on Instagram or TikTok is specified in the KPI of the SMM department. The specialist clearly knows how many bloggers there should be every month in each network. We collaborate with a large number of bloggers who have different audiences. Sometimes the model of cooperation with small influencers is even more effective than cooperation with millionaires. The main thing is cooperation with original opinion leaders. Influencer marketing is a powerful tool.
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