The spa itself, since we will address it in subsequent articles (
Encourage you to consult these two posts that can serve as guidance) and I am going to focus on how to serve customers especially in the pre-sale and post-sale processes. Tools to communicate with spa clients We have four fundamental tools that should be implemented and used appropriately. Let's look at it carefully: 1) Telephone attention: It is a classic of customer service and plays a fundamental role in our communication. It is almost impossible to conceive that a spa does not have this channel and surely in your case you are already using it.As recommendations, I would only tell you that the main complaints from customers are usually: Make sure the phone number is paid. That the waiting time is too long. Let endless answering machines be used. Make it difficult to find on the website or by doing a Google search. Consumers, ideally, want a human person and not an answering machine Binance App Users Data to answer their questions quickly on the first ring. This will not always be possible, but we must always keep in mind what the users' expectations are to try to satisfy them. 2) Email: It has already become another of the indispensable means of communication and although its use is relatively recent (around 25 years), currently the vast majority of the population has this service.
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What should our emails be like? Basically following the rules that we proposed at the beginning, that is, always in accordance with our values and taking into account the age, social group and characteristics of our target audience. In this regard, we have to differentiate two types of emails: automated (or direct response) emails and specific emails. Unlike what happens with the telephone, emails do allow a certain automation that the client will appreciate due to the speed with which they are carried out. These types of emails can be pre-written and the sending can be automated at key moments of the purchase, such as: When the client purchases a service through your website, in the event that you have a booking engine or an e-commerce.
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